AllRegs has released Leadmark, a Web-based product and pricing engine, and lead management and guideline solution. Created by tech software company Mortech, Leadmark is targeted to smaller mortgage businesses and any other online mortgage lead purchasers.
The solution provides access to a lead aggregator, product guidelines and lead management tools in one automated system. AllRegs says a key feature of Leadmark is its ‘ability to integrate seamlessly with one of a variety of Internet lead aggregators.’
‘Now more than ever, it is important to support small mortgage organizations and mortgage broker shops with business generation, and we believe that Leadmark is the next great resource in their toolkit," says Dan Thoms, senior vice president of AllRegs. "The small guys deserve the same powerful tools that large mortgage organizations have to do their business. Leadmark levels the playing field for the small mortgage banker and mortgage broker."
Leadmark users are able to purchase additional leads from lead aggregators, because the service can free up a substantial amount of a lender's time, AllRegs says. Users can also receive or send automated notifications of daily rates through RateTracker, create e-mail campaigns to stay in contact with prospects throughout the sales cycle and receive pricing details with add-in adjustments and company profit details