FinLocker is partnering with FirstHome IQ to provide young consumers with the tools to improve their financial health
The partnership is aimed at increasing financial literacy among high school students, college graduates and Gen Z future homebuyers.
Currently, only 26.3% of U.S. public high school students are guaranteed to take a personal finance course, so it’s not surprising to see many young individuals lacking the skills to manage their finances effectively.
This partnership aims to bridge that gap by providing practical tools and educational resources to empower young consumers to achieve life’s financial milestones.
FirstHome IQ, a non-profit organization co-founded by Dave Savage (founder of Mortgage Coach and current Chief Innovation Officer of TrustEngine), Todd Bookspan (former mortgage originator and currently the founder of sales coaching program Win By Noon), and Kristen Messerli, author of the NextGen Homebuyer Reports, offers mortgage originators and real estate agents financial and homeownership courses to inspire and educate future homebuyers.
By integrating the FinLocker-powered FirstHome IQ app, young consumers will receive practical guidance to improve their financial health and plan how to achieve their financial goals, including homeownership.
This partnership has the potential to make a significant impact on the lives of Gen Z consumers, as it equips them with the tools and resources to build and monitor their credit, track their spending, and budget their income to pay rent, student loans and credit cards on time while saving for future goals like a car or home down payment.
“The journey to homeownership starts long before a consumer begins shopping for a home,” says Brian Vieaux, president and COO of FinLocker, in a release. “Without foundational financial education, young adults often struggle to build credit, budget effectively, or save for future goals. This partnership with FirstHome IQ provides the essential tools and education loan officers and real estate agents need to guide first-time homebuyers on a successful path toward financial wellness and homeownership.”
“At FirstHome IQ, we believe financial literacy is the foundation of smart, long-term financial decision-making,” adds Kristin Messerli, co-founder and executive director. “By equipping Gen Z with the right knowledge and tools early on, we’re not only helping them plan long-term for homeownership, but also reducing the financial stress that can prevent them from reaching other life milestones. Our collaboration with FinLocker ensures that young consumers are supported every step of the way, empowering them to achieve financial stability and success.”