Flueid, FirstClose Integrate Home Lending Solutions


Flueid, a real estate technology company, is integrating with FirstClose Inc., a provider of fintech solutions for home equity lenders nationwide. The integration will accelerate the home equity lending process, compressing transaction timelines from weeks to as fast as five days and supporting a seamless end-to-end consumer experience.

The integration makes Flueid Decision, the company’s title data and decisioning platform, available in the FirstClose digital home equity lending platform so lenders can check title and other key data insights at the start of the loan. With this upfront knowledge, lenders can understand immediately if a transaction can close without any title issues arising during the underwriting process, or if there are issues, how to tackle them proactively for a faster close. Lenders can then set the most efficient workflow and staffing, review insurance options and obtain the associated insurable property report fueled by Flueid’s data – all within FirstClose Equity.

FirstClose Equity is an equity solution reducing operational touchpoints and improving the overall customer experience for borrowers. The end-to-end platform includes a borrower-facing point-of-sale solution that gives consumers instant online feedback on their home valuation, available home equity loan options and delivers credit decisions in minutes. By coupling Flueid’s decisioning capabilities with FirstClose’s data and workflow solutions, lenders are empowered to originate and close loans in as fast as five days while reducing costs and streamlining processes.

“We are very excited about the enhancements this integration will add to the exceptional customer experience that we are already delivering,” states Tedd Smith, co-founder and CEO at FirstClose. “The integration leverages the combined strengths of both our companies’ respective core technologies to deliver a faster end-to-end closing experience like that of other digital transactions.”

“FirstClose and Flueid are both pioneers revolutionizing the home equity lending process and, by adding transaction decisions and title data to the start of a lender’s workflow, we can ultimately deliver a more simplified transaction experience for consumers,” comments Peter Richter, co-founder and president at Flueid. “The synergies between our technologies make for a very organic integration: Our upfront title decision with FirstClose’s data and workflow solutions are helping lenders reimagine current processes, optimizing them for the future to drive down home equity transaction timelines to just days in a world where time is money.”

Notify of
Inline Feedbacks
View all comments