Lender Lead Solutions, a Melville, N.Y.-based reverse mortgage lender, plans to change the company name to Senior Lending Network. As the company's consumer brand, Senior Lending Network says it has become one of the most recognizable names in the reverse mortgage industry and is rapidly becoming a household name as reverse mortgages gain in popularity.
Senior Lending Network's national consumer education campaign, which features spokesperson and legendary actor Robert Wagner, was first established in 2004 and since that time has educated more than 1 million consumers on the benefits of reverse mortgages.
‘We believe that Senior Lending Network more appropriately describes the products and services we offer and corporate culture in which we work,’ explains David Peskin, CEO of the company. ‘We also believe this will be a great boost for our partners who can now leverage the consumer awareness and tremendous response that the Senior Lending Network garnishes.’
The company plans to make the official name change in September.
Source: Senior Lending Network