Wappingers Falls, N.Y.-based technology firm Network Earth Inc. has created mBrokerTools, a collaborative effort designed to promote synergistic lead-generating relationships between the mortgage industry and real estate professionals.
Created to answer a growing need from loan originators for qualified and exclusive leads, the mBrokerTools product will reach large quantities of home buyers from a variety of reputable sources, the company explains. Rather than purchasing potentially stale and unresponsive leads, the mBrokerTool gives mortgage professionals the ability to provide a credible, localized service at the moment the buyer is interested in a particular property.