Vincent Ortiz has joined Planet Home Lending as area sales manager for the company’s Southeastern footprint.
Ortiz has nearly 25 years of mortgage industry experience. He specializes in supporting first-time homebuyers and delivering an educational experience throughout the loan process.
Based in Central Florida, Ortiz also is committed to serving his local market and empowering borrowers with tools to build long-term financial security.
In his new role, Ortiz will help drive the growth of the distributed retail channel and shape a best-in-class platform for originators.
In a release, Ortiz says he came to Planet because of its commitment to putting originators first.
“This is a company that listens to the field and invests in building lasting relationships—with employees, partners, and homebuyers alike,” he says.
“Vincent is a proven leader who truly understands what originators need to thrive,” adds Matt Payan, senior vice president of national production, distributed retail, for Planet. “He takes a hands-on approach, guides rising talent, and will bring valuable insight as we continue to scale our retail division.”