Roostify Hires Mark McLaughlin as VP of Business Development


Mark McLaughlin has joined Roostify, a provider of digital mortgage point-of-sale software, as vice president of business development.

McLaughlin is veteran in enterprise SaaS business. Previously, he worked at DocuSign, where he served as the company’s vice president of business development responsible for global SI alliances and industry GTM, including financial services.

Prior to DocuSign, he served as vice president of business development and channel at Box, helping the company achieve revenue growth leading to a successful IPO. Previously, McLaughlin was a leader in Booz Allen’s technology practice.

In his new role at Roostify, McLaughlin will be responsible for formulating the company’s overall partner strategy, creating a scalable operational model, and further developing an ecosystem of technology partners and strategic alliances.

“Roostify is a leader in the mortgage industry, transforming the borrower experience and enabling true digital transformation in lending through our cloud-based platform,” McLaughlin says in a release. “I am excited to be part of the company’s future and forge new partnerships with complementary technology providers, lenders, and system integrators that move the industry forward.”

Roostify recently announced the completion of a $25 million Series B round of financing. The round included new investments from Cota Capital, Point72 Ventures and Santander Innoventures, the venture capital arm of Banco Santander, as well as additional funding from previous investors JPMorgan Chase, Colchis Capital, and a subsidiary of USAA.

The new funds will power the company’s ambitious growth goals, including a deeper presence in the enterprise space, rich product enhancements, and expansion into new markets, the company reports.

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