Aduvo, a new sales and marketing platform designed for mortgage professionals, has officially launched.
Created in response to existing marketing systems that are difficult and time-consuming to adopt, Aduvo offers loan officers set-it-and-forget it marketing automation that quickly turns hidden opportunities in their contacts into closed loans, the company says in a release.
Developed by the founders of FocusIT, a provider of software and services for the mortgage industry since 2002, Aduvo fills a growing demand among industry professionals for powerful, user-friendly marketing that improves borrower engagement without extensive setup or training.
By acting as a virtual co-pilot, Aduvo delivers fresh marketing content and automated messages that empower loan officers to effectively engage current and past contacts without wasting time and resources.
Aduvo can be deployed and integrated rapidly. It is built to ensure loan officers can start leveraging their databases for sales opportunities almost immediately—typically within 15 minutes, the company claims.
Aduvo can also be integrated with a wide range of loan origination systems, making it a valuable sales tool for nearly any mortgage professional.
“For too long, loan officers have been underserved by overly complex marketing systems that demand more time and effort than they save,” says Josh Bopp, founder and CEO for Aduvo. “Aduvo addresses this by offering a straightforward, automated solution that integrates seamlessly into their existing systems, so they can work more efficiently and close more loans.”