Big Purple Dot (BPD), a provider of customer relationship management (CRM) and recruiting solutions for the mortgage and real estate industries, says it has integrated ChatGPT into its CRM ecosystem.
This conversational AI solution leverages natural language processing to efficiently interact with clients and streamline sales processes, resulting in improved customer satisfaction, lead generation, sales productivity and operational efficiency.
“With natural language processing capabilities, our users can provide quick, accurate responses to clients, freeing up more time to focus on building relationships and closing more deals,” says Roxana Davidoff, CEO and founder of Big Purple Dot.
With the integration of ChatGPT, Big Purple Dot’s clients can benefit from a range of features.
The BPD AI Assistant can understand and respond to natural language queries, making it easier for customers to communicate with leads in a more human-like way.
Users can also navigate through sales objections and responses generated by the BPD AI Assistant for better client management. The assistant can be used to facilitate sales and communication coaching as well.
